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Education Agent Slashes CPL from $50 to $6 with New Facebook Strategy

By mcainer11@gmail.com · 4 Oct 2024

Education Agent Slashes CPL from $50 to $6 with New Facebook Strategy”

An education agent was struggling with high costs, paying $50 per lead and $200 per converted lead. After we revamped their approach and shifted focus to a Facebook lead campaign, the results were remarkable.

The cost per lead (CPL) dropped to just $6, and the cost per converted lead fell to $50—a huge improvement. With a more targeted strategy, the agent is now attracting more students at a fraction of the cost, dramatically increasing their marketing efficiency and return!

Tags: case study